Boone Homes knows how to cater to women, which is beneficial considering women influence 91 percent of home buying decisions. Real estate advisory firm RCLCO confirmed recently that women dominate the pool of college graduates as well as the work force, by comprising 60 percent of each group. By including special features that cater to women-buyers, Boone makes family life much easier.
Boone Homes’ floorplans in Richmon and Roanoke include extra large laundry rooms with space for a large sink, countertops, desk space and organizational cubbies. Plans also include mudrooms; a perfect place to take off the rain boots and leave sports equipment and coats in their proper places.
Boone also recognizes there’s another group of women buyers entering the market: WINKS. WINKS are Gen Y women who make more than $50,000 a year and have no children. RCLCO predicts they will dominate urban areas by 2015. They value walkable areas that are urban or urbanesque. Boone Homes has communities located in highly walkable areas. An added bonus, Boone builds in many low maintenance communities, eliminating the need for WINKS to mow the lawn or shovel snow.
For more information about Boone Homes communities, visit the builder’s website.
Carol Flammer from 
No Comments