Highland Homes is pleased to announce the opening of their newest community, Deer Creek. Deer Creek will feature new homes in St. Cloud priced from the $130’s. The community will officially open on September 1, 2009, and it is Highland Homes’ first move into the Orlando market.
The homes will start from 1,200 square feet up to over 2,400 square feet with both ranch and two-story plans available. Highland Homes partners with several brand manufacturers such as Whirlpool appliances, Merillat cabinets, Delta Faucets, Pittsburgh paints, Armstrong flooring, Mica Countertops and several others to ensure all products and material are of the highest quality. All of the Orlando new homes at Deer Creek are backed by a 2-10 warranty, where the mechanical systems will be covered for two years and the structure is covered for 10 years. Highland Homes also has their own warranty department to provide a personal touch that carries through from first contact at the sales center to long after the buyer moves in the home.
Highland Homes has been strategizing for two years how to enter the Orlando market and specifically which area of Orlando. St. Cloud, with its adjacent location to the Florida Turnpike and extensive park program with miles of lakefront greenspace, seemed the perfect setting for a Highland Homes community. The central Florida home builder knows location is a top selling point for buyers, so they carefully plan to maximize convenience to shopping, highways, recreation and entertainment.
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Carol Flammer from 
Deer Creek sounds like a great development, being do close to Orlando, shopping and its proximity to highways.
I think Highland Homes in Orlando is smart to stay at that price point. First time home buyers account for a large part of the market and Highland can definitely cater to them at that price point.
Right house for the right price is A and O for the buyer today. Good thinking and strategy from Highland Homes.